Willits Chamber of Commerce
Demographics

Population & Income

The population of Willits as of 2020 is 4,895. The growth has been at approximately .0409% per year.
Source: datausa.io

Willits Trade Area: The Willits Trade Area includes 19,000 people from four census tracts in northern Mendocino County. The Trade Area extends from Willits to the Mendocino/Humboldt County border and includes Brooktrails, Pine Mountain, Leggett, Laytonville and Covelo. Residents of the Trade Area, who live outside the City of Willits in the unincorporated areas make up approximately 25 percent of the non-tourist business with the City.

The Willits Trade Area has grown in population and households at an annual rate between 1.6 and 2.2 percent since 1980, which is slightly higher than growth rates in Mendocino County. This trend is expected to continue over the next few years.

Population Diversity

Source: datausa.io

Ethnic Origin 1999 Population

By Race
City Limits
%
Willits Area
%
White
3,980
77.3
12,171
86.1
Black
12
0.2
39
0.3
Asian
55
1.0
149
1.1
Hispanic
978
19.0
1,491
10.5
All Other
126
2.4
288
2.0
TOTAL
5,151
-
14,138
-
  • Willits Living

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    Climate & Geography

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    Lifestyle/Ethos

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    Demographics

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    Economy & Business Programs

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    Education

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    Employment

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    Places Of Worship

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    Real Estate & Housing

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    Recreation

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    Services & Public Safety

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    Utilities & Transportation

Number of Households

Year
City Limits
Willits Area
1980 Total
1,373
3,421
1990 Total
1,905
4,753
1999 Total
2,024
5,505
2004 Total Projected
2,130
5,987
% Change 1980 – 1990
38.7%
38.9%
% Change 1990 – 1999
6.2%
15.8%

Average Household Income

Income
City Limits
Willits Area
1989
$27,984
$30,378
1999
$36,382
$39,473
% of Change
30.0%
29.9%

Personal Income Per Capita

Income
City Limits
Willits Area
1989
$10,703
$11,481
1999
$14,682
$15,725
% of Change
37.2%
37.0%

Population by Age – 1999 Population

By Age
City Limits
%
Willits Area
%
Under 5
454
8.8
1,065
7.5
5 to 9
466
9.0
1,146
8.1
10 to 14
436
8.5
1,113
7.9
15 to 19
384
7.5
988
7.0
20 to 2
324
6.3
798
5.6
25 to 29
341
6.6
897
6.3
30 to 34
327
6.3
769
5.4
35 to 39
432
8.4
999
7.1
40 to 44
439
8.5
1,299
9.2
45 to 54
600
11.6
2,016
14.3
55 to 64
349
6.8
1,162
8.2
65 to 74
277
5.4
948
6.7
75 to 84
246
4.8
710
5.0
85 & Over
76
1.5
228
1.6
TOTAL
5,151
-
14,138
-
  • Willits Living

  • $

    Climate & Geography

  • $

    Lifestyle/Ethos

  • $

    Demographics

  • $

    Economy & Business Programs

  • $

    Education

  • $

    Employment

  • $

    Places Of Worship

  • $

    Real Estate & Housing

  • $

    Recreation

  • $

    Services & Public Safety

  • $

    Utilities & Transportation